Royal Plaza on Scotts Hotel has Search Engine Marketing campaigns running on both Google and Yahoo. Did their initiatives in this area contribute to the increase in their brand awareness in their overseas markets. We certainly hope so!

For Nikon's maiden foray into Search Engine Marketing, its initial hope was merely to increase awareness for its powerful online support system. Nikon hence entrusted its hopes with Hardware Zone SEM (the "SEM Team") to launch its novel online campaign. The Campaign exceeded Nikon's expectations with online site usage and customer service level increased significantly.

Webvisions Pte Ltd, a large-scale ISO-certified webhosting company, signed on with clickTRUE for Search Engine Marketing services From January 2007. Here is their feedback with regards to clickTRUE's service:

Dehygienique (Asia) Pte Ltd, a Singapore based indoor hygiene service provider and cleaning system distributor, signed on with clickTRUE for Search Engine Marketing services from November 2006.
Here is their feedback with regards to clickTRUE's service:

“We’ve started using the Google AdWords since end November 2006. The Google AdWords has improved the traffic to our website significantly from an average of 50 monthly visitors from Google search engines, to an average of 195 monthly.