Yahoo recently organised a pre-launch event with its advertiers and agencies on the impending launch of several products. One of them being the adoption of a Cost Per Click (CPC) model for their Search Engine Marketing platform in South East Asia. This model has been commonly code-named as the Panama project.

In conjunction with SCCCI, we conducted a seminar on how to "Boost Sales From Overseas Markets With Internet Marketing".

There was a very strong turn up of 50 SME members from SCCCI, consisting of business owners, sales and marketing decision makers, for our inaugural Internet Marketing series of seminars.

With all our recent happenings (as well as a bit of influence from our Advertlets blogging partners) clickTRUE has decided to start a blog of our own as well. The clickTRUE blog is a light-hearted editorial on the latest happenings out there, as well as sharing of our point of view on what's going on.

Do check in with us regularly for the latest posts!